New Visitor Center now open at Pebble Beach

There’s a new visitor center at Pebble Beach.

The Pebble Beach Company opened its new Pebble Beach Visitor Center on November 13th with a grand opening.

The opening kicks off the company’s centennial celebration for 2019 giving visitors a look at the company’s 100 years of history.

“The Visitor Center is something we are very excited about, because it provides us an opportunity to share our history with our resort guests, golfers, two million annual visitors, and local community,” said Bill Perocchi, CEO of Pebble Beach Company. “Since its founding in 1919, Pebble Beach Company has maintained a set of core values that include continuous improvement, being good neighbors and acting as stewards of this magnificent place.”

According to the Pebble Beach Company, the 8,000 square foot Visitor Center includes an exhibits celebrating Pebble Beach’s legacy and ownership groups. It also celebrates the rich history of the Pebble Beach Golf Links including many others.

Visitors will also be greeted by employees with knowledge about the Pebble Beach history who will be available to answer questions and enhance the experience.

There is also a retail area with souvenirs, apparel and food and beverage items along with an outdoor picnic area.

The Visitor Center is located adjacent to the Lodge.

The Visitor Center is the latest addition in a series of improvements at Pebble Beach Resorts as the company gets ready to host the 119th U.S. Open Championship on June 10-16, 2019.